Advanced Business Writing for Professionals

Learning Method: Instructor-led Classroom Learning Duration: 1.00 Day


*Click here to view upcoming Advanced Business Writing for Professionals


Overview:

In this class, students learn to be a more powerful writer by writing emails that busy professionals can digest in 60 seconds, mastering the 7 C’s of convincing business writing, learning to write “no” letters with a “yes” sound, and by learning to resolve customer service problems with positive writing.

Course Outline:

Lesson 1: Writing That Works

  • How we were taught to write, and why it often doesn’t deliver results
  • Getting people to read what you’ve written

Lesson 2: Mastering the 7 C’s of Convincing Business Writing

  • Make sure your writing adheres to these principles before it’s finished

Lesson 3: Gender, Age and Cultural Sensitivity

  • We’ve come a long way since “Dear Gentleman” Non-sexist alternatives to steer clear of offensive language
  • How jargon can work for or against you

Lesson 4: Reports, Agendas, and Memos

  • Includes templates that you can use

Lesson 5:  Effective Emails

  • 10 common email habits that waste time and cause problems How you *should* address your emails, the right way! Effective subject lines save time and get read
  • Tactics for creating “get-in, get-out” message text Signature line, what you should include Attachments – learn a trick that saves you from having to add attachments
  • Style
    • How to handle email threads
    • Fitting in with your company’s culture
    • Avoid these things that can get you into trouble

Lesson 6: Communicating Negative Information

  • Learn to write “no” letters with a “yes” sound
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